Marketing
4 Ways to Adapt Your Brand Strategy
Marketing

4 Ways to Adapt Your Brand Strategy

Absolutely nobody could have predicted or anticipated the disaster that 2020 was. Consumers in the post-pandemic environment, as observed, have established a radically different set of standards than before. Brands and businesses that don’t adapt to these shifts in consumer mindset and behaviors will inadvertently face significant business failures. Image source While you might think […]

Marketing
Instagram SEO: 4 Ways to Rank Higher in 2021
Marketing

Instagram SEO: 4 Ways to Rank Higher in 2021

Ask ten social media marketers how they’re growing their reach on Instagram and you may very well hear ten different answers: “I’m focused on producing short-form video content.” “I’m trying to live stream as frequently as possible.” “I’m experimenting with different ad formats.” The list goes on, and it gets longer with each passing year. […]

Marketing
Microsoft Advertising's New Rollout & More Digital Marketing News
Marketing

Microsoft Advertising’s New Rollout & More Digital Marketing News

Microsoft Advertising Introduces Auto-applied Ad Suggestions Instagram Will Allow Story Drafts Google Ads Clarifies First-Party Data Requirements Microsoft Introduces Responsive Ad Unit for Car Sales Take of the Week ICYMI Lightning Round A new episode of Marketing O’Clock is here! Hosts Jess Budde, Greg Finn, Mark Saltarelli, and Christine “Shep” Zirnheld are here with the […]

Agency Content Marketing Email Marketing Marketing Social Media
2021 Digital Marketing Trends: The New vs the Tried and True
Agency Content Marketing Email Marketing Marketing Social Media

2021 Digital Marketing Trends: The New vs the Tried and True

Organizations worldwide have had to endure a big hit because of the flare-up of COVID-19. Since then, people have changed the way they shop. In-store shopping, at this point, is an inclination. Purchasers are effectively shopping on the web, and numerous organizations have gone online to keep in touch with their customers. With this monstrous expansion […]